[Trans] 170227 “Kings’ Return”: On the Long-awaited Return of SM’s TVXQ and Super Junior and Others This Year

News article on the Big 3 Korean entertainment agencies:
“SM TVXQ .SJ etc ‘Kings’ return’ “

-only TVXQ-related translation-

IN SM’s case, this year is the “year that we have been waiting for”. The reason is because although the business targeted at China have all stopped, TVXQ who have secured their fanbase in Japan will be finished with their military service in the later half of the year and will be returning. Before they enlisted, they had mobilised 750,000 just for their concerts alone in Japan so it is crucial as to what extent their destructive power and enduring fandom can be led towards, after they return. The experts are looking at a continuing popularity for 4-5 years.
-a Hana bank investment analyst observed that since SM’s strength is that they have many profitable groups such as TVXQ, Super Junior, EXO, SHINee, if they just manage them alone well, it is unlikely that their business this year as well as next year, will have big problems.

 

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Credits:

매경닷컴 MBN via naver,
Translated by @snxy,
Shared by TVXQ! Express

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