TVXQ’s effect > w <!
An analyst from Hanhwa Investments said, “Because of TVXQ, who performed 3 days at the Nissan Stadium, [SM Ent] earned as much profits in the 2nd quarter they did in the entirety of last year.”
[cr: 연합뉴스 via naver]
SM revenue for the 2nd quarter this year is the highest it has ever been in the company’s history. This is being called the “TVXQ Comeback Effect” as they performed 3 days at the Nissan Stadium.