[Trans] 170516 Starting with Yunho, Jeju Air Selects K-POP Group TVXQ as their New Model

It has been announced that Yunho has signed an endorsement contract with Jeju Air!! Changmin to join him after discharge in August~

[cr: Maeil]


Extract translation:

It was revealed on the 16th that Jeju Air had signed a (spokes) model contract with Asia’s best K-pop group TVXQ’s U-Know Yunho. In addition, after his discharge this August, the currently-enlisted Choikang Changmin is scheduled to join him as a model, with U-Know Yunho appearing first in the meantime for Jeju Air. Even after TVXQ had entered the army, they attained #1 on Japan’s Oricon weekly overall chart and daily chart, proudly showing their unchanging popularity, with their official Japanese fanclub Bigeast, coming to about 510,000 members. Through various activities before enlistment in Japan, TVXQ had held the position of “Hallyu King”, so using their strong fandom as a foundation, awareness of the Jeju Air brand in the Japanese market is expected to be maximised.

[cr: Headline Jeju]



  • Jeju Air trending 2nd in Korean twitter following Yunho’s endorsement announcement~

    [cr: via @0206yhken via @snxy]
  • If you call, there’s an automated message: ‘hello, this is xx, please have a refresh~ing day with Jeju Air! Refresh Jeju Air~’ (So maybe we will have TVXQ versions too) [cr: @MyspringT, Translated by @snxy]
  • When you enter Gimpo airport station on line 5, you can hear the Jeju air announcement as well. (fans are anticipating yunho’s voice~) [cr: @minmax2618, translated by @snxy]
  • Here’s some previous model (Song Joongki) promotions and goods fans could expect:

    [cr: via @0206yhken]





Headline Jeju and Maeil,
Translated by @snxy: 1, 2, 3, 4, 5,
Extrasas indicated above,
Shared by TVXQ! Express


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